Nokia - Music Almighty

Music Almighty is an integrated campaign for Nokia featuring their music handsets that ran across TV, print, radio and digital. The work features illustrated headphones that represent different genres of music from hip hop to rock 'n' roll, celebrating the passion that people have for their music. With a track in hand and a pair of customized headphones to wear, you can then upload a headshot or pick from a handful of default ones to create your own character and then share the result with your friends.

I was responsible for the interactive experience as well as all digital assets, collaborating with and coordinating between seven different production partners. 

Results

  • OneShow: Gold, Integrated digital and non-traditional
  • FWA: Site of the Month
  • Cannes: Cyber Lions Shortlist